The project provides participants with an opportunity to create a PR or advertising campaign for a selected company or organization. The participant would be involved in daily activities of the enterprise to assist in its communication strategy with main stakeholders and customers. The participant may help with press conferences, web page development, trade fairs, research and translations. Depending on the participant’s interests the organizers would assign the company specializing in the participant’s field of interest. The beneficiaries can also be placed in a local advertising agency where they work on current projects, do research, provide the agency team with reports, websites translations and content management as well as learn about branding and advertising campaigns.